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Keynote Speaker for Product Brands, Franchises & Marketing Teams
I help product-based brands grow using partnerships, use contra and AI – turning the assets they already have into campaigns that move real numbers, not just vanity metrics.
I built a $10m business using brand collaborations to sell products. Now I work with leading brands in the home and building, plus beauty and lifestyle industries design commercial marketing partnerships that create irresistible experiences for their mutual customers and allow both brands to grow.
I’d love to fire up the room at your next internal event, customer conference, kick-off or summit – showing your marketers, sales teams, franchisees, product leaders and B2B customers how to uncover hidden value in their products, partnerships and data, and transform it into sustainable, scalable growth.
I help product brands stop waiting for more budget and start using what they’ve already got.
“TT is THE Partner Specialist.”
– James Hardie
Why Organisers Book Me
(And Rebook Me)
Conferences & Events
years with Global Brands
Five Star Reviews (GOOGLE)
Commercial + Creative
I speak both CFO and CMO – every story ties back to real numbers and real trade-offs.
Category Fluent
Building products, interiors, beauty, FMCG and franchising are my natural habitat. Your audience doesn’t need Marketing 101.
Easy to work with
Clear, fast communication; the right assets on time; no drama. My job is to make your event – and you – look good.
Actionable
Attendees leave with specific ideas they can plug straight into brand plans, JBPs, channel strategies and partner pitches.
Meet Therese – Your Brand Matchmaker
I’ve always been obsessed with what happens when the right brands get together.
As a former product founder who grew a $10M business across five countries using clever collaborations, I learned how to swap stock, stories and screen time for reach, credibility and sales. Since then, I’ve worked with brands in building products, interiors and lifestyle, helping them create collaborations with retailers, designers, media and each other.
On stage I’m practical, high-energy and unapologetically commercial. Your audience gets behind-the-scenes stories, clear frameworks and concrete ideas they can take back to the office – not just inspiration that disappears with the conference lanyard.
Keynotes You Can Book Me For
Delorenzo
CEO Institute
Conference Highlight
MOTIVATIONAL BUSINESS KEYNOTE TOPICS
Keynote 1:The Contra Advantage
How Product Brands Grow Without Extra Media Budget
Most brands are sitting on a goldmine of value they never show on a budget slide: products, samples, showrooms, content, databases and relationships. This keynote reveals how to turn those assets into powerful partnerships that stretch your A&P and delight your trade partners.
Best for:
Marketing conferences, national sales meetings, brand & trade offsites.
Attendees will learn:
How to map their hidden Contra P&L and see what they’re really spending in product and support.
How to map their hidden Contra P&L and see what they’re really spending in product and support.
The difference between sponsorship, collaborations and true partnerships – and where each belongs.
A simple framework to design three-way wins for brand, partner and customer.
The difference between sponsorship, collaborations and true partnerships – and where each belongs.
A simple framework to design three-way wins for brand, partner and customer.
Keynote 2 – Marketing Without Money
Partnerships & Local Area Marketing at Scale
Based on my first book SWAP! Marketing Without Money, this keynote is tailored for larger brands with stores, salons, stockists or franchisees. It’s all about helping your network create local collaborations that feel on-brand, commercially smart and easy to execute.
Best for:
Franchise conventions, dealer/stockist conferences, member organisations, council events.
Attendees will learn:
Five partnership formats local outlets can run in the next 90 days.
How to choose partners that elevate the brand (not cheapen it).
How head office can support local marketing with tools, templates and contra – without blowing central budgets.
Five partnership formats local outlets can run in the next 90 days.
How to choose partners that elevate the brand (not cheapen it).
How head office can support local marketing with tools, templates and contra – without blowing central budgets.
Keynote 3 – AI for Product Growth Teams
Making AI Multiply Your Marketing, Not Replace It
Everyone is talking about AI. Very few teams know how to plug it into their categories, channels and partners. This keynote shows your marketing, product and sales teams how to use AI to find opportunities, generate ideas and build campaigns faster – without losing the brand’s voice.
Best for:
Internal marketing days, innovation summits, leadership gatherings, industry conferences.
Attendees will learn:
Where AI can speed up real work: research, campaign ideas, partner mapping, content and decks.
How to keep brand voice and guardrails while using AI tools.
Simple workflows that turn one idea into campaigns, presentations and assets across channels.
Where AI can speed up real work: research, campaign ideas, partner mapping, content and decks.
How to keep brand voice and guardrails while using AI tools.
Simple workflows that turn one idea into campaigns, presentations and assets across channels.
Keynote 4 – Seen to Sold
Brand Integrations & Partnerships That Audiences Love and Retailers Feel
This keynote taps into my experience with television and entertainment partnerships. It’s for brands and media who want to go beyond product placement and create story-led integrations that feel natural to audiences and powerful to the bottom line.
Best for:
Media & entertainment conferences, brand/content partnership events, agency offsites.
Attendees will learn:
Why some brand integrations feel seamless and others feel awkward.
How to build partnerships between brands, shows and retailers that drive attention and sell-through.
Practical ways to measure success when the impact is spread across awareness, consideration and baskets.
Why some brand integrations feel seamless and others feel awkward.
How to build partnerships between brands, shows and retailers that drive attention and sell-through.
Practical ways to measure success when the impact is spread across awareness, consideration and baskets.
Who Brings Me In
I’m a great fit when your world includes physical products, partners and real commercial pressure.
I regularly speak for:
Product-based brands in home, building products, interiors, beauty, FMCG and lifestyle.
Product-based brands in home, building products, interiors, beauty, FMCG and lifestyle.
Franchise and multi-site networks with salons, studios, showrooms or retail partners.
Councils, member organisations and associations that support small business and local economies.
Media and production companies wanting to weave brands into content more intelligently.
Franchise and multi-site networks with salons, studios, showrooms or retail partners.
Councils, member organisations and associations that support small business and local economies.
Media and production companies wanting to weave brands into content more intelligently.
If your world includes products on shelves, in showrooms, in salons or on screens, I speak your language.
If This Sounds Familiar, You’re in the Right Place
If This Sounds Familiar,
You’re in the Right Place
You’ re under pressure to deliver an event that actually changes how people think and work – not just another “inspiring” hour that everyone forgets by the first coffee break.
Maybe you’re:
Tired of speakers who tell great stories but don’t understand product, retail or franchise realities.
Tired of speakers who tell great stories but don’t understand product, retail or franchise realities.
Hearing constant messages about “do more with less” while nobody is showing your teams how to do that responsibly.
Sitting on amazing products, stock, content and partners… and feeling like you’re not squeezing the value out of any of it.
Wanting someone who can speak to marketing, sales and leadership in the same room without losing anyone.
Hearing constant messages about “do more with less” while nobody is showing your teams how to do that responsibly.
Sitting on amazing products, stock, content and partners… and feeling like you’re not squeezing the value out of any of it.
Wanting someone who can speak to marketing, sales and leadership in the same room without losing anyone.
That’s where I come in – translating partnerships, contra and AI into simple frameworks and stories your audience can actually use the very next day.
What Your Audience Walks Away With
Every room is different, but there are a few things I always aim for:
Clarity – they can finally see where the hidden value is in their products, partners and content.
Clarity – they can finally see where the hidden value is in their products, partners and content.
Language – phrases and frameworks they can drop straight into brand plans, JBPs and internal decks.
Ideas – at least three to five partnership or AI workflows tailored to their world, not someone else’s.
Confidence – a sense that growth is still possible, even when the budget conversation is getting tighter every year.
Language – phrases and frameworks they can drop straight into brand plans, JBPs and internal decks.
Ideas – at least three to five partnership or AI workflows tailored to their world, not someone else’s.
Confidence – a sense that growth is still possible, even when the budget conversation is getting tighter every year.
“Therese is amazing and one gold nugget after another.”
– Small business owner
What Clients Say
Reviews 5.0 ★★★★★
“It was the best marketing session I've ever seen! Therese is superb, she is engaging, informative and takes a practical approach that any business can easily implement immediately.."
“Her enthusiasm for collaboration was contagious, and her passion for people and the power of partnerships was genuinely inspirational.”
“Therese brings charisma and a depth of experience that resonates with brands and marketers.”
Formats & Fees
I speak at conferences, offsites and internal events across Australia and internationally. Keynotes are usually 45–60 minutes, with options to add Q&A, panels or a follow-up workshop for your team.
To make budgeting simple, I can quote either:
a single all-inclusive speaking fee, or
a speaking fee + flat travel allowance, so there are no surprises
Typical ranges
In-person keynotes (Australia/NZ): usually in the $7–12k range depending on brief and travel.
Virtual keynotes: from $4k.
Add-on workshop or AI training session: priced separately based on format and team size.
Check My Availability
Share a few details about your event and I’ll reply ASAP
Frequently Asked Questions
Reviews 5.0 ★★★★★
What’s included in your speaking fee?
Preparation calls, a tailored keynote for your audience, delivery on the day, and reasonable Q&A / meet-and-greet afterwards. If you’d like additional workshops or strategy sessions while I’m with you, we can build those into a package.
Do you travel internationally?
Yes. I’m based in Australia and regularly work across Australia and New Zealand, with international travel by arrangement. We can structure fees as all-inclusive or fee + flat travel allowance.
Can we record the keynote?
In most cases, yes. Recording and internal use can be licensed for an additional fee, depending on how and where you plan to use the footage.
Do you offer multiple sessions or whole-day programs?
Yes. Many clients book a keynote plus a half- or full-day workshop on partnerships or AI while I’m onsite. We can design a package to suit your agenda and budget.
Can you customise for our industry or event theme?
Absolutely. I’ll work with you to weave in your categories, partners, terminology and strategic priorities so the session feels specific to your audience.
Still unsure if I’m the right fit? Send an enquiry with your event details and I’ll happily tell you if I’m not.
Not ready to book yet?
Join my email list for real partnership stories, behind-the-scenes campaign breakdowns, and practical ways to use contra and AI to grow product brands.
Speaker • Trainer • Partnership Architect • Author
© Therese Tarlinton - The Brand Matchmaker
Social Info
Social Info
Based in Australia. Available to work with brands, events and teams globally.